Crispy & Thin

Oreo – The Hive

Agency  Ligalux
Role Art Direction
May 2016

Elegant, stylish and graceful. Oreo Crispy & Thin is the thin version of the popular biscuit. Building on the existing launch campaign “Oreo Paperthin” LIGALUX created a world at The Hive, a gathering of digital storytellers, tastemakers & bloggers. Gracefully and delicately we created an atmosphere of origami cranes and Oreos where you could submerse yourself in and devour the new delights.


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