Sparkling or Still

A modern way to drink. Pure, refreshing and smart. SmartWater presented itself in München in one of the original clubs. We transformed the location into a specially designed pop-up event by extracting the company values. We created an atmosphere that evoked a fresh and crisp face of the brand, that corresponded with the minimalistic design. The goal was to create a world where the brand’s values were reflected and where the thought and ideas we heard and presented.